Last Updated: September 30, 2025
Effective Date: September 30, 2025
This Cookie Policy explains how Uptra, a product of Novesis Corp ("we," "us," or "our"), uses cookies and similar tracking technologies when you visit our website and use our Service.
By using Uptra, you consent to the use of cookies as described in this policy. This Cookie Policy should be read together with our Privacy Policy and Terms of Service.
Contact Us: If you have questions about our use of cookies, please email info@uptra.ai
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They help websites: Remember your preferences and settings, Understand how you use the site, Provide relevant content and features, Improve your overall experience.
Cookies contain information that is transferred to your device's hard drive. They are widely used to make websites work more efficiently and provide useful information to website owners.
These cookies are necessary for our Service to function properly. Without these cookies, certain features would not work. What they do: Keep you logged into your account, Remember your session as you move through pages, Enable basic security features, Remember your language preferences. Examples: Session authentication cookies, Security cookies for fraud prevention, Load balancing cookies. Legal basis: These cookies are essential for providing our Service and do not require consent.
We use analytics cookies to understand how visitors interact with our Service, which helps us improve your experience. What they do: Track which pages you visit and how long you stay, Measure how you interact with features, Identify areas where we can improve, Understand user behavior patterns.
Services we use: Google Analytics: Collects anonymous information about your visit, including pages viewed, time spent on site, browser type, and referring website. Google Analytics uses cookies to track this information. Data collected: Pages visited, Time spent on each page, Browser and device information, General location (city/country level), Traffic sources.
Opt-out options: You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
We use marketing cookies to show you relevant advertisements and measure the effectiveness of our marketing campaigns. What they do: Track your visit to our website, Remember which pages you visited, Show you relevant ads on other platforms, Measure ad campaign performance, Prevent you from seeing the same ad repeatedly.
Services we use: Facebook Pixel: Tracks conversions from Facebook ads, optimizes ads, and builds targeted audiences for future campaigns. LinkedIn Insight Tag: Measures the effectiveness of LinkedIn advertising campaigns and provides insights about website visitors.
How they work: These cookies collect information about your browsing behavior. They may track you across different websites. They help us show you relevant advertisements on social media platforms. They measure whether our ads lead to desired actions (like sign-ups).
Retargeting cookies help us show you relevant ads after you've visited our website. What they do: Remember that you visited our website, Show you Uptra ads on other websites and social media platforms, Remind you to complete actions you started (like signing up), Display content relevant to your interests.
Why we use them: To stay connected with potential and existing users, To provide helpful reminders about our Service, To show you relevant content based on your interests.
Cookies can be session cookies or persistent cookies: Session Cookies: Temporary cookies that expire when you close your browser, Used for essential functions like keeping you logged in during your visit.
Persistent Cookies: Remain on your device for a set period or until you delete them, Used for analytics and remembering your preferences, Typically last from a few days to several months.
Some cookies on our website are placed by third-party services we use to enhance your experience. These third parties include: Google (Analytics): For website analytics and performance measurement, Facebook: For advertising and conversion tracking, LinkedIn: For professional network advertising and analytics.
Important: These third parties have their own privacy policies and cookie policies. We encourage you to review: Google's Privacy Policy, Facebook's Data Policy, LinkedIn's Cookie Policy.
We do not control these third-party cookies and are not responsible for their privacy practices.
You have several options for managing cookies:
Most browsers allow you to: View and delete cookies, Block cookies from specific websites, Block all cookies by default, Delete cookies when you close your browser.
How to access cookie settings in popular browsers: Chrome: Settings > Privacy and Security > Cookies and other site data, Firefox: Settings > Privacy & Security > Cookies and Site Data, Safari: Preferences > Privacy > Manage Website Data, Edge: Settings > Cookies and site permissions > Manage and delete cookies.
Important: Blocking or deleting essential cookies may prevent parts of our Service from working properly.
You can opt out of specific tracking: Google Analytics: Google Analytics Opt-out Browser Add-on. Interest-Based Advertising: Digital Advertising Alliance Opt-Out, Network Advertising Initiative Opt-Out, European Interactive Digital Advertising Alliance.
Social Media Ad Preferences: Facebook: Ad Preferences, LinkedIn: Advertising Preferences.
On mobile devices: iOS: Settings > Privacy > Advertising > Limit Ad Tracking, Android: Settings > Google > Ads > Opt out of Ads Personalization.
Currently, when you visit Uptra, cookies are placed on your device automatically as part of normal website operation.
We are working to implement a cookie consent banner that will allow you to: Accept or reject non-essential cookies, Choose which types of cookies you want to allow, Change your cookie preferences at any time, Understand exactly what cookies are being used. This will provide you with more control over your data and ensure full compliance with privacy regulations.
Depending on your location, you may have rights regarding cookies: EU/EEA Users (GDPR): Right to be informed about cookies before they're placed, Right to consent to non-essential cookies, Right to withdraw consent at any time.
California Users (CCPA): Right to opt out of the sale of personal information, Right to know what information is collected via cookies.
Canadian Users (PIPEDA): Right to know about cookie use, Right to withdraw consent.
Some browsers have "Do Not Track" (DNT) features that signal to websites that you don't want your online activity tracked. Currently, there is no universal standard for how websites should respond to DNT signals. We do not currently respond to DNT browser signals, but we respect your right to control cookies through your browser settings and the opt-out tools mentioned above.
We may update this Cookie Policy from time to time to reflect: Changes in the cookies we use, New technologies and tracking methods, Changes in legal requirements, Updates to our Service.
When we make significant changes: We will update the "Last Updated" date at the top, We may notify you through our Service or via email, Your continued use of Uptra after changes indicates acceptance.
We encourage you to review this Cookie Policy periodically to stay informed.
For users in the EU/EEA: We are working toward full compliance with cookie consent requirements, Essential cookies are used based on legitimate interest, Non-essential cookies will require your explicit consent once our consent banner is implemented, You can withdraw consent at any time.
For California residents: We use cookies that may be considered "selling" personal information under CCPA, You have the right to opt out of this "sale", Use the opt-out tools listed in Section 6 to exercise this right.
For Canadian users: We provide information about cookies and their purposes, You can manage cookies through your browser settings, You can contact us with questions about cookie use.
For more details about how we collect, use, and protect your personal information, please see our: Privacy Policy, Terms of Service.
If you have questions or concerns about our use of cookies, please contact us:
Email: info@uptra.ai
Company: Novesis Corp
Location: Toronto, Canada
We're happy to help you understand how we use cookies and how you can manage your preferences.
We use cookies to make Uptra work better for you. While some cookies are essential for our Service to function, others help us understand how you use Uptra and show you relevant content. You can manage your cookie preferences through your browser settings, and we're working to provide you with even more control through a cookie consent banner.